Rights & Brands (R&B) is a 360 licensing and publishing agency bringing Scandinavian rights and brands – within art, design and literature – to a global arena. R&B operates a worldwide network of over 30 sub-agents and 800 clients.

We represent iconic Scandinavian brands, artists and authors. R&B is the worldwide master agent on behalf of Moomin Characters, and we represent the likes of Stig Lindberg, Carl Larsson-gården Sundborn, Astrid Lindgren, Ilon Wikland, Mauri Kunnas, the Beatles, the Smurfs, Tove Jansson, Sofie Sarenbrant and many more.

R&B is ranked #1 in Europe and #16 worldwide in licensing agencies, with an estimated retail value of 900M Euro. We develop and create collaborations and brand extensions with leading brands such as H&M, Uniqlo, Granit, Happy Socks, Fiskars, Rovio, Frever, Bvlgari and Finnair.

Rights & Brands headquarters is in Stockholm, with local branches in Helsinki, Oslo, Hong Kong and Tokyo. R&B was founded in 2016 and has a yearly turnover of 270M SEK.

 

Interested in working with Rights & Brands? Get in touch!