Polarn O. Pyret launches the second part of the design collaboration with Stig Lindberg

20 Mar 2024

Last fall, Polarn O. Pyret released a limited collection in which Stig Lindberg’s classic design adorned clothes for the first time. Today, the second and final part of the exclusive design collaboration is launched, where pattern, design and comfort take center stage.

In the spring collection, Stig Lindberg’s classic design pattern ‘Berså’ makes a comeback, this time in a lovely shade of blue. The pattern was drawn in the 60s and is still one of the most beloved Swedish patterns today. In addition to Berså, another classic pattern, ‘Pall’, make its clothing debut. Together, the two pattern treasures have given life to comfortable nightwear for both children and adults. All garments are made of durable fabrics and sewn with extra soft seams.

Woman holding baby

Also featured on sweaters are dresses are illustrations from the book ‘Krakel Spektakel’, also known as Jimmy Potter in English.

Child wearing sweater with krakel spektakel illustration, striped pants and holding a lollipop and banana

Krakel Spektakel was a children’s book character created by Lennart Hellsing and illustrated by Stig Lindberg. The character was first seen in the book Nyfiken i en strut, the first children’s book Stig Lindberg illustrated. The success was immediate, and Krakel Spektakel later became the main character in several books.

Girl wearing pink dress with Stig Lindberg prints
Boy wearing jeans and green sweatshirt with Krakel Spektakel print 

– We are finally releasing a long-awaited follow-up to our collaboration with Stig Lindberg. Our first collection was incredibly appreciated and we are proud of the trust to once again show these fantastic pattern treasures on our clothes. We hope that this capsule collection will be as appreciated as the first, says Martina Wernemar, Product and Brand Director at Polarn O. Pyret.

Woman wearing kimono with blue berså print

Stig Lindberg is one of Sweden’s most beloved designers and illustrators whose work has left a clear mark on Scandinavian design history and homes. With a unique combination of artistic creativity, innovation, playfulness and functionality, Stig Lindberg has created iconic patterns and illustrations that can be found everywhere – from museums and auction houses to dinner tables and books. And now also on Polarn O. Pyret’s clothes – in yet another exclusive and limited collection.

The second part of Polarn O. Pyret’s collection with Stig Lindberg is available at all PO.P stores and online shop starting today.

Interested in a licensing collaboration with Stig Lindberg? Hit us with your idea by sending an e-mail to licensing@rightsandbrands.com