Tomorrow is the premiere of the digital fair Digibarn. Rights & Brands are proud partners and will be participating with several brands like Lollo & Bernie, The Whodunit Detective Agency, Mamma Moo & the Crow and Moomin.
Two months ago the fair Underbara Baby was forced to cancel due to COVID-19 restrictions. They then decided to launch a digital version of the fair instead and called it Digibaby. Bringing the booths to life online turned out to be a huge success, and more than 8000 tickets were redeemed!
Now they will follow up this success with the digital version of Underbara Barn – Digibarn. This fair is for slightly older children than Digibaby and the visitors on the Digibarn site will get access to exclusive offers, previews, lectures, children activities and more.
From Rights & Brands we will participate with several of our favorite characters: Mamma Moo & The Crow, Lollo & Bernie, The Whodunit Agency (Lassemajas Detektivbyrå), Pettson & Findus, Little Ghost Laban and Moomin and the #OURSEA campaign.
The visitors will get an exclusive preview of two episodes of the Swedish version of Moominvalley, special links and promotional codes to shop products and books with all of our characters, downloadable activities and much more!
Digibarn is open from May 29-31 and the event is free: https://digibarn.se/