The story of Hello Ruby that began with one book has become an entire world of its own, and it continues its adventures in China and elsewhere.
Leading brand facilitator PPW Sports and Entertainment will be representing Hello Ruby in mainland China. They have acquired print and digital publishing rights to Hello Ruby series and will also create new online educational content evolving around the fascinating coding world of Hello Ruby.
PPW highlights: “We look forward to the magical experience to be publishing partner of Linda Liukas.”
Hello Ruby is the world’s most whimsical way to learn about technology, computing and coding as it is all about curiosity, playfulness and logic. Its aim is to offer children, parents and educators a delightful and creative way to understand programming. The series is created by Finnish programmer, author and illustrator Linda Liukas who is also known as a global coding ambassador.
“I’m very excited about the opportunity to introduce the gentle and playful world of technology for Chinese parents and teachers. Computer Science is so often seen as something machinelike and boring. I think it’s time to introduce some Scandinavian storytelling to it!”, declares Linda.
Linda has long had a fascination with Chinese technology culture and believes that there is much the rest of the world can learn. In 2017 she won the biggest Chinese design award DIA in Hangzhou and her workshops have been organised in Shanghai, Beijing, Chengdu, Xii’an, Guangzhou, Shenzhen, Wuhan and Hong Kong.
Hello Ruby also continues travels to new places as the book series has recently been sold to the Faroe Islands and Greece. Originally the books have been published in English and Finnish. All in all the books have been translated into nearly 30 languages.
