The 40-year-old Smurf lemonade is now blue and sugar-free! The classic Smurf soft drink from Sinebrychoff now comes in a new flavor in celebration of the Smurfs’ 65th anniversary.
For four decades, the classic Smurf lemonade has been a beloved staple in the Finnish market. Originating from Sinebrychoff’s introduction of the drink in 1983, the Smurf soda, known as “Smurffit” in Finnish, has become a soda classic, capturing the essence of joy and nostalgia.
Established in 1819, Sinebrychoff holds the esteemed title of being the oldest brewery in the Nordic region and Finland’s oldest food industry company. In a nod to the Smurfs’ enduring popularity and cultural significance, Sinebrychoff has decided to mark the beloved blue characters’ 65th anniversary with a special twist to their iconic lemonade. The new sugar-free flavor introduces a taste of pear and true to the Smurfs’ signature color, this anniversary edition of the Smurf soda maintains its distinctive blue hue.
The new blue Smurffit flavour from Sinebrychoff is now available at Finnish retailers.
Interested in a licensing collaboration with the Smurfs? Rights & Brands is the Nordic licensing agent for the Smurfs. Hit us with your idea by sending an e-mail to licensing@rightsandbrands.com